Tottenham Hotspur rebrand – logo, wordmark, fonts and colors
Tottenham Hotspur remastered brand identity includes the brand logo, monogram, heritage hallmarks, colors and fonts.
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Rafael Serra has redesigned the logos of famous football (soccer) clubs, including AC Milan, Arsenal, Barcelona, Chelsea, Real Madrid, Man City, Man United, and Tottenham Hotspurs.
Rafael Serra AKA "Fael" is a Portuguese designer renowned for his creative reinterpretations of famous brand logos, transforming them into retro-stylized versions. Rafael has reinterpreted the logos of Apple, Nike, Adidas, Playstation, Nasa and many more, as on this Dribbble post.
The design style can be characterized as very 70s and 80s with the use of vibrant, bold color palettes, groovy and geometric typography, and playful, futuristic shapes. The logos capture the energetic, rebellious, and distinctly pop-culture-infused aesthetic that was reflected in an era heavily influenced by the major cultural movements and shifts of the time, blending art, music, and societal changes into bold visual styles.
Find Rafael Serra here:
Insta: @faelpt
Dribble: @faelpt
Behance: @falept
Bluesky: @faelpt
Linkedin: @faelpt
